How to follow up gracefully on new client proposals, and encourage past clients' possible return.
There is nothing worse than having an initial client meeting, spending time writing up and sending a proposal, and then… nothing.
Do you call? Write? Send a text? How do you know if they have even read it? Chances are, you get busy with other things and let it slide, and leave money on the table.
In this practical webinar, you will discover how to:
There are no pushy techniques here, just respectful approaches that build trust in your capacity to serve them.
This is a practical webinar suited to accountants, financial, legal professionals and other advisers who want practical strategies to follow-up gracefully with their prospective and past clients.
Dr Abbie Widin runs a successful boutique consultancy (GTM Co) and designs go-to-market strategies. She helps firms of all sizes find new revenue and margin opportunities among their existing customer base. She helps clients structure their service offer for their A- and B-grade customer groups, and then create a go-to-market strategy to increase conversion.
She also coaches sole practitioners, and helps them identify their highest potential clients, package their services and set their fees. She has an extensive background with senior international marketing & sales roles in blue-chip multinationals such as P&G and Kellogg, and a PhD in medical research from the University of Sydney.
She is also a director of both public and private Australian companies.
The webinar was recorded on 25 May 2021.