The Fortune is in the Follow-Up (On Demand)


How to follow up gracefully on new client proposals, and encourage past clients' possible return.

There is nothing worse than having an initial client meeting, spending time writing up and sending a proposal, and then… nothing.

Do you call? Write? Send a text? How do you know if they have even read it? Chances are, you get busy with other things and let it slide, and leave money on the table.

In this practical webinar, you will discover how to:

  • Appear confident and professional when you ask if your prospective client wants to proceed
  • Sense how much to follow up, without over-stepping the mark
  • Gracefully reach out to past clients and encourage them to return

There are no pushy techniques here, just respectful approaches that build trust in your capacity to serve them.

What you will learn

  • Useful scripts to follow-up your prospective clients
  • Guidelines on the right rhythm for follow-up messages
  • Tips and scripts for how to encourage past clients to return
  • A simple summary of any scripts shared in the webinar

Target Audience

This is a practical webinar suited to accountants, financial, legal professionals and other advisers who want practical strategies to follow-up gracefully with their prospective and past clients.

Expert Speaker

Dr Abbie Widin runs a successful boutique consultancy (GTM Co) and designs go-to-market strategies. She helps firms of all sizes find new revenue and margin opportunities among their existing customer base. She helps clients structure their service offer for their A- and B-grade customer groups, and then create a go-to-market strategy to increase conversion.

She also coaches sole practitioners, and helps them identify their highest potential clients, package their services and set their fees. She has an extensive background with senior international marketing & sales roles in blue-chip multinationals such as P&G and Kellogg, and a PhD in medical research from the University of Sydney.

She is also a director of both public and private Australian companies.

The webinar was recorded on 25 May 2021.

  • Elearning
    • $86.40 incl. GST
    • PD hours: 1
    Complete online at your own pace (Self-paced)
    • $86.40 incl. GST

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Our webinars operate on a 'one-connection-one-fee' basis, so you can have your whole team participate together in a boardroom setting for one cost effective price, using one registered log-in connection. The registered attendee will receive a CPD certificate.


Like the topic but can’t make the time? Register for the Live Session and you’ll receive the Recording regardless! Recordings are provided for webinars with a duration of 3 hours and less.